Austin CVB Implements New International Initiatives



Austin CVB has hired Global Hospitality Marketing Link (GHML) to promote the Texas capital as a leading leisure and group travel destination for visitors from across the globe. GHML is also representing San Antonio, allowing the firm to more comprehensively package Texas as a destination and capitalize on the record number of international visitors Texas has received in the past year. One of the nation's leading international representation companies, GHML is charged with developing strategies and partnerships to bolster relationships with key European travel partners and trade organizations, especially those based in the United Kingdom, Switzerland and Germany.

One of GHML's first tasks was to arrange appointments in the UK and Ireland for Austin and San Antonio CVB representatives to sell group tours and market the Texas Hill Country among key tour operators located there. The team reports that meetings were productive, and have already resulted in increased lead generation and hotel bookings by visitors from the UK and Ireland.

Austin CVB will also meet with international tour operators at POW WOW, the largest destination tradeshow of its kind in the US.


Read More
 
New Faces at Austin CVB

PCMA Selects Austin for 2009 Leadership Conference

GPS Ranger Offers New, High-Tech Austin Tour

Austin CVB Entertains Film/Music VIPs During SXSW

Lake Austin Spa Resort Named #1 in Conde Nast Traveler Readers Poll

Heritage Marketing Celebrates Preservation Month at Pioneer Farms

Deep in the Heart of Texas

Good Life Connoisseur
(Fall 2007)

"Boasts of being the 'Live Music Capital of the World®' are supported with establishments such as the Broken Spoke known as the last true Texas dance hall...The [Ann Richards Congress Avenue] Bridge also leads to the South Congress shopping area, home to an eclectic group of merchants, who attract both shoppers and people watchers alike."
Read More

Welcome To Weirdsville

Chicago Sun-Times
(March 2008)

"'Keep Austin Weird' bumper stickers [were] printed. A couple fiercely independent local businesses seized on the slogan, too, and it wasn't long before the trio of words started popping up on T-shirts and coffee mugs throughout the Texas capital."
Read More

It's blogger mentality at SXSW Interactive

Los Angeles Times - City Edition
(March 2008)

"[There is] a broader theme of South by Southwest Interactive, the portion of the festival here devoted to the neck-snappingly high-growth area of new media and online culture...in the halls of the Austin Convention Center, you couldn't take three steps without tripping over a blogger, 'vlogger,' podcaster or online TV show host of some kind."
Read More

No-Hangover St. Patrick's Day

www.travelandleisure.com
(March 2008)

"The week before St. Patrick's Day just happens to coincide with South by Southwest (SXSW), the film, music, and interactive festival that is the epitome of Austin hipness."
Read More

Austin's Other Club Scene

www.theglobeandmail.com
(March 2008)

"[Willie Nelson's Pedernales Golf] club's iconoclastic attitude is typical of a central Texas boomtown of 1.4 million that boasts a music scene rivaling that of Nashville and New Orleans, exuberantly celebrates all things unorthodox or avant-garde..."
Read More






Austin CVB Mission Statement:
The Austin Convention & Visitors Bureau is charged with marketing Austin nationally and internationally as a premier business and leisure destination, thus enriching our community's overall quality of life.


 

Austin Visitor Center

Texas hospitality begins with top-notch service and information from the Austin Visitor Center, located just a few blocks from the Austin Convention Center and downtown entertainment districts. Here, Austin CVB welcomes convention groups, leisure visitors and business travelers with information, services and souvenirs - a great roundup of what's available in Texas' Capital City.
Read More
 
May 3
FamilyConnections
2008 Celebration of Families
Palmer Events Center
Est. Attendance 3,500
www.familyconnectionsonline.org

May 3-4
Junior Volleyball Association of Austin
2008 JVAA Lone Star Junior Regional Championships
Austin Convention Center
Est. Attendance 6,000
www.austinsportscenter.com

May 6
American Public Transportation Association
2008 APTA Bus and Paratransit Conference
Austin Convention Center
Est. Attendance 1,000
www.apta.com

May 14-17
API Fund for Payroll Education, Inc.
2008 APA Annual Congress
Austin Convention Center
Est. Attendance 3,000
www.americanpayroll.org

May 26-28
National Institute for Staff
& Organizational Development

2008 NISOD Annual Conference
Austin Convention Center
Est. Attendance 2,000
www.nisod.org

June 5-7
Texas Democratic Party
2008 TDP State Convention
Austin Convention Center
Est. Attendance 10,000
www.txdemocrats.org

June 10
Legal Digest
2008 Legal Digest Law Conference
Austin Convention Center
Est. Attendance 1,700
www.legaldigest.com

June 11-13
Texas Association of Secondary
School Principals

2008 TASSP Summer Workshop
Austin Convention Center
Est. Attendance 4,000
www.tassp.org

June 27-28
Christian Home Education
Association of Central Texas

Palmer Events Center
Est. Attendance 1,000
www.cheact.org

July 10-12
Association of Texas Professional Educators
Leader U
Austin Convention Center
Est. Attendance 800
www.atpe.org

July 16-19
Netroots Nation
Netroots Nation Convention
Austin Convention Center
Est. Attendance 3,000
www.netrootsnation.com

July 18-20
American Softball Association
ASA Regionals
Kreig Fields
Est. Attendance 3,000
www.asasoftball.com

July 24-30
American Association of Equine Professionals
2008 Focus/Practice
Management Session
Hilton Austin
Est. Attendance 400
www.aaep.org


July 24-27
Texas Parent Teachers Association
2008 Summer Leadership Conference
Kreig Fields
Est. Attendance 3,500
www.txpta.org