Austin CVB Launches "Austin Now Playing"


Austin CVB's new advertising campaign, "Austin Now Playing," capitalizes on the city's reputation as a vibrant, 24-hour city where there's always something happening. The campaign takes Austin's recognized musical character and extends the message into meetings and conventions, outdoor activities, film festivals and culinary events. It is designed to capture the lively essence of the city - no matter when visitors arrive - with its wealth of distinct music, shopping, restaurants, sports and recreation. The campaign imagery centers on a neon Austin marquee. Such icons as a Texas longhorn, bluebonnet, guitar and folklorico dancer surround the marquee.


CVB Exhibits at Home and Abroad

Austin CVB exhibited at Southwest Showcase last week at the Austin Convention Center. The Bureau provided live music and destination information in a tradeshow booth, as well as sponsoring a client reception. The conference is the largest gathering of association, meeting and exhibition professionals in the Southwest.
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Austin Celebrates Black History Month

Austin CVB and the City of Austin commemorated Black History Month on Feb. 2 with a panel discussion from some of the community's most notable African-American leaders. While sharing their own personal journeys, former AISD educator Dr. Charles Akins, acting APD Chief of Police Cathy Ellison, Rev. Joseph Parker, civic servant and philanthropist Ada Anderson and musician James Polk reflected on the theme "From Slavery to Freedom: The Story of Africans in America." Front row from left: Cathy Ellison, Ada Anderson and City Council Member Sheryl Cole. Back row from left: Rev. Joseph Parker, James Polk and Dr. Charles Akins.

Music Office Releases New CD

The Austin Music Office unveils "Austin Music, Volume 6," at a release party on February 13, from noon-1 p.m. at the Austin Visitor Center, 209 E. Sixth St. The 14-song compilation features diverse genres that define Austin's musical landscape with such artists as country newcomer Sunny Sweeney, who performs at the event, and local favorite Jimmy LaFave. In addition to the music, attendees can also enjoy refreshments from The Driskill's 1886 Cafe & Bakery.
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Toronto Client Event Turns Up the Volume on Austin

Cooking Light and MovieMaker Recognize Austin Among Top Destinations

Sports Commission Hooks Major Tournament

Hanover Holidays Travels to Texas

New Carrier Arrives at ABIA

Cooking Light Best Cities Awards

Cooking Light
(January/February 2007)

"#17: Austin, Texas. You can't swing a yoga mat in Austin without hitting a cool place to exercise - whether it's inside a gym or outdoors in a natural, spring-fed pool...an abundance of vegetarian restaurants make creative use of produce from the city's 10 farmers' markets...Barton Creek Greenbelt features nearly eight miles of hiking trails."

10 Cities That Make Way for Bicyclists

Philadelphia Enquirer
(November 19,2006)

"The city that produced Lance Armstrong has many bike programs in the works... For now, you can bike any number of routes, such as the hilly Dam Loop, Shoal Creek Trail (with a creek crossing), and Mary Moore Park trail, where bikers can stop and shoot some hoops."

Musically Inclined

Toronto Star
(November 4, 2006)

"You get the distinct impression that this is a town that moves to its own beat. And in Austin, you can bet that beat will be supplied by a live band. Real people, real instruments, real sweat and real emotion...Blues, jazz, rock, country, whatever you like, you can find."

Spectacular Spa Resorts

Corporate & Incentive Travel
(November 2006)

"Any good meeting plan starts with a list of objectives. When one of those objectives is to ensure that attendees return to the job refreshed, rejuvenated and raring to get back to work, it's time to resort to a spa. A spa resort, that is. ...At the 25,000-square-foot Lakehouse Spa at Lake Austin Spa Resort in Austin, TX, men can indulge in a "Manmade Facial" or "MANicure." The exclusive lakefront resort features 40 guest rooms and can accommodate up to 30 attendees for an exclusive retreat."






Austin CVB Mission Statement:
The Austin Convention & Visitors Bureau is charged with marketing Austin nationally and internationally as a premier business and leisure destination, thus enriching our community's overall quality of life.


 

Gibson Entertainment
Relations Showroom

Host an A-list meeting with one of the music industry's biggest names at the newly renovated Gibson Entertainment Relations Showroom, located in Penn Field at 3601 S. Congress Ave, suite G-400. Designed as a community center for the music industry, the space exemplifies Austin as the Live Music Capital of the World® for clients in any industry.
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February 6-9
Texas Computer Education Association
Annual Convention
Austin Convention Center
Est. Attendance 12,000
www.tcea.org
 
 
February 12-16
American Camp Association
ACA National Conference
Hilton Austin
Est. Attendance 1,200
www.acacamps.org
 
 
February 16-18
Austin Marathon and Marathon Expo
2007 AT&T Austin Marathon
Palmer Event Center and Downtown
Est. Attendance 17,000
www.austinmarathonfoundation.org
 
 
February 17-18
FLW Outdoors
2007 Wal-Mart FLW
Fishing Tournament
Austin Convention Center
and Lake Travis
Est. Attendance 7,600
www.flwoutdoors.com
 
 
February 21-25
Texas Community College
Teachers Association
2007 Annual Convention
Renaissance Hotel Austin
Est. Attendance 2,500
www.tccta.org
 
 
February 24-25
Beach Avenue Productions
2007 World Wellness Weekend
with Deepak Chopra
Austin Convention Center
Est. Attendance 2,000
www.worldwellness.org
 
 
March 1-4
TRVA Austin RV Show, Inc.
2007 TRVA Austin RV Show
Austin Convention Center
Est. Attendance 10,000
www.austinrvexpo.com
 
 
March 9-18
South by Southwest
2007 South by Southwest
Music & Media Conference
Austin Convention Center
and city-wide music venues
Est. Attendance 28,000
www.sxsw.com
 
 
March 22-24
Richard Murphy
2007 Nikken Pathfinders Summit
Austin Convention Center
Est. Attendance 2,400
www.pathfinders.biz
 
 
March 26-30
Software Engineering Institute
2007 Software Engineering
Process Group Conference
Austin Convention Center
Est. Attendance 2,000
www.sei.cmu.edu
 
 
March 27-31
Association of Texas
Professional Educators
2007 Annual Convention
Austin Convention Center
Est. Attendance 1,050
www.atpe.org