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EXPERT ADVICE: VISIT AUSTIN MARKETING TIPS & TOOLS

Planning a meeting or event in Austin? The Visit Austin marketing team is at the ready to help with all of the details, from strategy to social promotions. Here’s a primer on how Visit Austin’s marketing team can work with you to make your Austin event a smashing success.

The Visit Austin marketing team is made up of destination experts. Planners can rely on their insider knowledge to assist in all elements of organizing an event. Visit Austin’s invaluable marketing tools, tips and resources include:

  • Consult calls with the Visit Austin marketing team to brainstorm promotional strategies
  • Austin microsite development
  • Social media support, including posts on the @MeetAustin Twitter account and advice from Visit Austin’s digital director and social media maven
  • Visual assets that include more than 3,000 inspirational Austin images and videos available for download from an online asset gallery
  • Austin Insider Deals discount program for local attractions, activities and services (available to both attendees and meeting professionals) that can be embedded on your website and promoted on your channels
  • VisitAustin.org destination website that features:
  • Digital Meeting Planner Toolkit designed to help you easily navigate Austin’s many hotels, meeting and event spaces, along with Promotional Tools to create or enhance your own promotional materials, including ready-to-use Austin brochures and maps and destination copy to be used in conference marketing materials
  • Austin Insider Blog content that explores the best things to see, eat and drink in Austin
  • Austin Visitors Guide and Austin Meetings eNewsletter archives that capture the authentic Austin experience
  • Barberstock image library with select photography that depicts everything from exciting Austin attractions to dynamic dining, nightlife and shopping
  • Press Kit that pulls it all together, with key editorial content, research and PR information to enhance your own materials