Businesses Choosing Austin
Highly skilled and educated workforce? Check. Affordable operating costs? Check. Centrally located? Check. It’s no wonder that so many businesses choose to make Austin their base.
The Austin tech landscape reached a new milestone in 2024 with the launch of Waymo’s fully autonomous ride-hailing service, while Rivian has deepened its Texas roots with a major new service and sales facility in Round Rock. These newcomers join established pillars like Tesla, whose $1.1 billion Gigafactory now anchors the region’s "Electric Vehicle Row" along the Colorado River, and The Home Depot, which continues to spearhead retail data science through its local BlackLocus innovation lab. Furthermore, the city’s role in national security has evolved with the U.S. Army Transformation and Training Command (T2COM), recently activated in 2025. With its headquarters in Austin, T2COM maintains a critical bridge between the Department of Defense and the city’s vibrant community of tech entrepreneurs and academic researchers at the University of Texas.

Courtesy of Capital Factory.
Business Spotlight: Capital Factory
701 Brazos St., Austin, TX 78701
www.capitalfactory.com
Declaring itself as “the center of gravity for entrepreneurs in Texas,” the Capital Factory is the place in Austin for start-ups to get started. The Capital Factory works with everyone from first-time entrepreneurs to late-stage tech companies, matching them with investors, mentors, employees and customers.
The Capital Factory is located right in the middle of downtown Austin, housing hundreds of start-ups working in software, hardware and innovation. Through its vast network of resources, the Capital Factory provides start-ups with the tools they need to grow their company. This includes an inspiring coworking space that includes meeting rooms, event and classroom facilities, a VR Lab, an on-site gym, and a stocked kitchen with cold brew and local beer on tap. Some of Texas’ top tech CEOs act as mentors, offering advice on everything from fundraising and recruiting to marketing and sales. The Capital Factory continuously introduces local angel investors to entrepreneurs through events and pitch competitions.
The Capital Factory also supports Austin’s start-up ecosystem through partnerships with corporations, universities, government agencies, nonprofits, venture funds, service providers, member companies and other organizations in the community. Plus, the Capital Factory hosts hundreds of tech-focused events each year.
Besides being the place where the technology community comes together to learn and connect, the Capital Factory is also available for private events. Here you can hold classes, pitch sessions, hackathons, book signings, panel discussions, happy hours and more, with stunning views of the Texas Capitol as your backdrop. Group tours of the Capital Factory are also offered.
FEATURED BUSINESSES
Apple | apple.com
Canva | canva.com
Keller Williams Realty | kw.com
Meta | about.facebook.com
Oracle | oracle.com
TikTok | tiktok.com
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