Call this colorful and populated stretch of street in Austin, Texas “SoCo” - no Southern accent required - and you’ll sound like a born and bred local.

Tje Austin profile
Tje Austin at Jo's. Credit Annie Ray.

Jo's Hot Coffee Good Food: This free-standing bean scene offers breakfast tacos, pastries and caffeinated bombs like the Iced Turbo. Be sure to snap a selfie in front of the "I love you so much" mural.

Allens Boots: The “sole” of Texas style is all about calf-kissing footwear. Visit this Austin landmark for more than 4,000 boots, plus cowboy hats, clothing and accessories.

Maya Star: This South Congress fashion boutique is on-trend, redefining urban chic with swoonworthy indie labels and natural gemstone necklaces.

Keyboardist at the Continental Club
Keyboardist at the Continental Club. Photo Credit Dave Mead.

Music Scene: From historic blues clubs to record shops stacked with obscure vinyl, the rhythm of this road is gonna get you.

The Continental Club: Dubbed the granddaddy of live music venues, this famed locale has had stage presence since 1955.

Yard Dog Art Gallery: Peruse contemporary folk art in a setting packed with quirky local talent. Famed local singer/songwriter Bob Schneider’s art frequently graces the walls.

Coffee and a pastry from Manana
Manana. Credit Kate LeSueur.

South Congress Hotel: Not just for chic slumbering, locals frequent the modern minimalist boutique hotel to partake in on-site features like restaurants Central Standard (, Café No Sé ( and Otoko (, as well as Mañana coffee bar ( and several retail spots.

TenOverTen: Step into this lovely lobbylevel nail salon and ask for the signature blue polish called Austin, inspired by the Southern denim culture.

Cove Boutique: Shop upscale, resort-inspired clothing and accessories in a travel-themed setting.

A group enjoying pepperoni pizza at Home Slice
Courtesy of Contiki.

Home Slice Pizza: Thin crust pies, local beers and an order-by-the-slice window with a retro vibe keeps this joint jumping noon to late night.

Go Batty: From March to November, elbow your way into a spot on the Congress Avenue Bridge to watch as the world’s largest urban bat colony emerges from beneath. Get a different perspective by taking the Lone Star Riverboat Bat Cruise ( and catching the sight from Lady Bird Lake.

Amy's Ice Creams: Get your licks at the famous walk-up stand with personalityplus scoop masters. The Scoop: Order the Mexican Vanilla. Double Scoop: Mad for ice cream? Schedule a tour of the production facility to see how the magic happens.

Perla's Patio at twilight
Perla's Photo Credit Casey Dunn.

Perla's Seafood & Oyster Bar: An eye-catching coastal patio setting ideal for people watching while shooting oysters.

Arlyn Studios: Top notch recording spot Arlyn Studios has featured A-list performers to the tune of Willie Nelson, Les Paul and Neil Young.

Shop 'Til You Drop: Get your head-to-toe taxidermy and retail fix all within a few steps of one another:
Uncommon Objects (
Parts & Labour (
By George (